“Here's to the crazy ones. The misfits. The rebels. The trouble-makers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules, and they have no respect for the status-quo. You can quote them, disagree with them, glorify, or vilify them. But the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.” ~ Apple Computers
Brian Johnson, (Professional) Student of Life
self-portrait
Brian Johnson is a (Professional) Student of Life. He used to build businesses. Now he’s building his life while inspiring and empowering others to discover and live at their highest potential.
In his past lives, Brian raised over $7.5 million to finance the two leading online social networks he created: eteamz and Zaadz.
As a 24-year-old law school dropout, Brian created eteamz —which he grew into a company that now (profitably) serves over 3 million teams and their families involved in youth athletics and counts Little League Baseball® as a client.
After selling eteamz in 2000, Brian spent a few years as a philosopher, immersing himself in philosophy, psychology, mysticism and optimal living. He created ThinkArete.com, a site where he began distilling the universal truths of optimal living. Over 10,000 people signed up to receive his daily newsletter, The Philosopher’s Notes, where he broke down the wisdom of his favorite teachers, showing how everyone (from Nietzsche to Buddha to Rumi) is saying the same thing.
In an effort to integrate his philosophical and entrepreneurial selves (yes, he’s a Gemini :) ), in 2004 Brian created Zaadz—a company named after the Dutch word for seed committed to leveraging world-class social networking tools to connect, inspire and empower people committed to transforming their lives and our planet. (Think: MySpace for people who want to change the world.)
Feeling the dharmic pull to immerse himself back into studying and living the universal truths, Brian sold Zaadz to Gaiam, Inc. (Nasdaq: GAIA) in the summer of 2007.
Before all of that, Brian graduated Phi Beta Kappa and Magna Cum Laude from UCLA where he studied Psychology and Business. He’s been on MSNBC’s The Most with Alison Stewart, and has been quoted in The Wall Street Journal (a couple times), The San Francisco Chronicle, and various other places on everything from philosophy to business to his vision on how to change the world.
He reads a lot and has fun integrating universal truths into his day-to-day life and also likes to hike, laugh, write, think, draw and teach. He’ll be publishing his first book: “Areté: The Ten Universal Principles to Living at Your Highest Potential” in early 2009. He’s 33.
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Since the beginning of time, people have been trying to change the world so that they can be happy. This hasn’t ever worked, because it approaches the problem backward. What The Work gives us is a way to change the projector—mind—rather than the projected. It’s like when there’s a piece of lint on a projector’s lens. We think there’s a flaw on the screen, and we try to change this person and that person, whomever the flaw appears on next. But it’s futile to try to change the projected images. Once we realize where the lint is, we can clear the lens itself. This is the end of suffering, and the beginning of a little joy in paradise.
~ Byron Katie
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